August 8, 2020 - The Office for Project Management of the Municipality of Bar has presented the first tourist map of ancient olive trees in the Jidžarin grove near Stari Bar. The map has been produced for tourists who want to visit and experience the beauty of Bar olive groves.
The Municipality of Bar announced that the map was produced as part of the cross-border cooperation project Cross Border Ol, financed through the Interreg Italy-Albania-Montenegro programme.
The Head of the Project Management Office, Ana Živanović, said that those who visit the Old Town of Bar often have no idea what beauty lies within its immediate vicinity, in the olive grove.
"The basic idea was to promote the olive grove for tourism by presenting it on a map together with well-known cultural locations and other attractions in Bar, and directing visitors from those locations towards the olive route," said Živanović.
She added that she is certain the map will serve as a way for visitors to Bar to get to know the city and its natural resources better, but will also be used by travel agencies as a good starting point for creating new day trips. The route map of ancient olive trees will be a successful tool to publicize Bar as well as to promote the olive route and agro-tourism specifically.
Bar's map of ancient olive trees gives an overview of the location of olive groves, the Old Town, the remains of cultural and historical assets, stone bridges and fountains, the Kajnak spring, the Old Mill and 23 ancient olive trees, as well as providing a broader view of the centre of Bar with faithfully illustrated cultural locations and attractions.
The Municipality announced that the ancient olive trees will be marked in situ with information boards including data on the trees, their estimated age and geographical coordinates.
The route map of ancient olive trees has been distributed to the various stakeholders in the tourism economy and to cultural institutions, i.e. the Tourist Organization, the Cultural Centre, hoteliers and tourist agencies, in order to be further distributed to tourists both this and next year.
"Tourism professionals who wish to provide maps for their guests will be able to do so after the presentation, by contacting the Project Management Office," the statement concluded.